• We are a full-service agency providing medical education, global and regional brand launches, strategic marketing and advertising campaigns with integrated digital innovations delivering adherence and well-being programmes for better patient care worldwide.
  • THE BEST OF
    TWO WORLDS.

    By combining the best medical insights and award winning creative we provide a truly connected, strategic and informed approach to medical education, global brand launches, marketing, consultancy, health technology innovation and patient engagement.

    We are driven by a motivation to help transform healthcare into human-centered ecosystems that have a real, sustainable and measurable impact to patients’ lives.

  • KUSH RACH

    MANAGING
    DIRECTOR

    • Pharmacologist
    • 17 years strategic medical communications
    • Local and global campaigns
    • Experience of working across many areas of the pharmaceutical and healthcare areas, including clinical trials and development
    • Core claims development
    • Healthcare strategy development
    • Sales and marketing consultancy
    • Content management
  • PAUL FINNAN

    CREATIVE
    DIRECTOR

    Experience across many creative areas including:

    • Multi Award-winning Creative Director.
    • A Strategy Lead that translates insight to creative output.
    • 21 Years of experience ranging from Creative campaigns to Film & Animation.
    • 12 years specific Pharmaceuticals.
    • Project management of conceptual ,print and digital pipelines to meet client workflows.
    • Worked across EMEA and US regions for many years.
    • Experience across numerous therapy areas.
  • DR SARAH AYNSLEY

    MEDICAL
    ADVISOR

    • University of Keele School of Medicine
    • PhD Immunology
    • Research interests in Immunology
    • Senior lecturer Immunology
    • Expert in producing digital educational resources in Immunology
    • Expert in innovative teaching methods
    • Research interests in gamification for learning
    • 8 Separate publications in gamification for learning
  • MARC GREENER

    SCIENTIFIC DIRECTOR
    HEAD OF COPY

    • PhD Modular genetics, and half a decade of post-doctoral research experience
    • Previous editor of a range of medical and academic journals
    • Unique ability to bridge the gap between rational and conceptual thinking
    • Award winning writer, with experience of the worlds largest networked agencies including TBWA and McCann Health
    • Core claims development
    • Impactful, accurate content development
    • Content management
    • Experience across numerous therapy areas
  • JAMES FELTON

    HEAD OF MOTION
    GRAPHICS

    • Award winning 3D artist/ motion designer/ filmmaker/ photographer
    • Previously worked as a wildlife video producer
    • More than 5 years of working in the pharmaceutical industry, producing high quality 2D/ 3D visuals for videos/ animations/ for use on multiple platforms. In addition to directing, shooting, and editing live actions films for clients such as:
      • Sanofi-Genzyme
      • Merck
      • Novo Nordisk
      • EUSA Pharma
      • Roche
      • Kyowa Kirin
    • Multiple award winner with:
      • PM Society
      • Creative Floor – best of health
      • Lürzer’s archive
  • Stephen Eckersley

    DIGITAL
    DIRECTOR

    • Front and backend developer
    • 22 years digital design and development
    • Local and global campaigns
    • Strong experience of current digital and innovation trends
    • Website development across multiple platforms
    • Channel mapping
    • App development
    • Digital project management
    • Experience across numerous therapy areas
  • DAVE WARNER

    STUDIO
    MANAGER

    • BA (Hons) Typography and Graphic Communication
    • 25 years agency experience
    • Over 10 years pharmaceutical experience
    • Origination of high impact marketing materials
    • Extensive knowledge of:
      • Pre-press, and print production
      • Mock-up material development
      • Print ready file production
      • Production of bespoke solutions in print
    • Production within the confines of ABPI code
  • PASCALE DENIS

    OPERATIONS
    DIRECTOR

    • Project manager
    • 20 years experience within pharmaceuticals and medical devices
    • 15 years + EMEA and US experience
    • Multiple areas of healthcare industry experience including product launch and clinical trials
    • Focused on delivering business need aligned projects
    • PRINCE2 Certified
    • Multilingual
  • SEAN PAINTER

    CLIENT SERVICES
    DIRECTOR

    • 13 years strategic medical communications, client management and direction
    • Global, US and EU campaign leadership across multiple therapy areas
    • Understanding audiences and persona types to create tailored conversations for behaviour change
    • Successful at implementing operation efficiencies
    • Digital campaign management and direction to optimise engagement and KPIs
  • BEN SAYER

    ACCOUNT
    MANAGER

    • Human Biologist
    • Experience scientific writing
    • Research Project: The Effect of Exercise-Induced Cytokines and Myokines on Cancer Stem Cell Marker Expression
    • Scientific and Medical communications experience
    • Experience producing patient and HCP materials and communications
    • Content management
  • LUCY STUDD

    ACCOUNT
    MANAGER

    • Medical Doctor, former actress
    • Working knowledge of:
      • Anaesthetics and Critical Care
      • Acute and General Medicine
      • ITU and Critical Care
      • General surgery
      • Women’s Health
      • Community Medicine
    • Research experience including:
      • Ethics approval
      • Proposal writing
      • Clinical trial development
    • Background in performance and communications
    • Passionate about importance of communications to outcomes
  • ALIX CAMPBELL

    ACCOUNT
    EXECUTIVE

    • Biomedical science graduate
    • Passionate about advances in medical science
    • Excellent knowledge of mechanisms of biological treatments
    • Medical writing experience
    • Brilliantly organised
    • Extensive project management experience
  • TEAMWORK

    Medical Copywriters

    Creative Copywriters

    Researchers

    Health Economist

    Graphic Designers

    Artworkers

    Admin.

    Events

    WORKING TOGETHER TO DRIVE POSITIVE CHANGE IN HEALTHCARE COMMUNICATIONS & MARKET ACCESS.

  • Why This Is Us?

    We are uniquely positioned as we have our very own network of HCPs that have a direct involvement in producing your materials, they give us access to the most relevant patients to validate what we are producing.

    Our clients are left with zero doubt that what they are paying for is fully validated by the very customers they are supporting.

  • Pandemic learnings?

    We have lived through unprecedented times;
    Companies have had to rapidly rethink the way they engage with their customers.

    This means now more than ever an omni channel approach is an essential method to adapt

  • Specialist Services (additional resources)

    • Digital, Design and Multichannel Strategy
    • Expert Partnerships
    • User Experience
    • Customer and Market Research
    • Insight Generation, Journey Mapping
    • Advisory Boards
    • Brand and Marketing Strategy
    • Creative Strategy
    • Sales Campaigns
    • Patient Campaigns
    • Disease Awareness Campaigns
    • Internal Campaigns and Events
    • Medical Communication Strategy
    • Early Pipeline MoA strategy
    • Medical Education and HCP Engagement Plans
    • Peer-to-peer
    • Omnichannel Campaigns
    • Medical Writing / Delivery
  • OUR EXPERIENCE.

    Persuasion lies in logic and emotion.
  • AWARENESS CAMPAIGN,
    BRANDING, HCP & PATIENT MATERIALS
    RARE DISEASE

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    AWARENESS CAMPAIGN, BRANDING, HCP & PATIENT MATERIALS RARE DISEASE

  • PRODUCT CAMPAIGN, BRANDING,
    HCP & PATIENT MATERIALS
    RARE DISEASE

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    PRODUCT CAMPAIGN, BRANDING, HCP & PATIENT MATERIALS RARE DISEASE

  • GLOBAL RARE DISEASE HCP AWARNESS AND EDUCATION CAMPAIGN

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    GLOBAL RARE DISEASE HCP AWARNESS AND EDUCATION CAMPAIGN

  • GLOBAL CORPORATE WEBSITE ENGLISH AND ITALIAN

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    GLOBAL CORPORATE WEBSITE ENGLISH AND ITALIAN

  • GLOBAL RARE DISEASE PATIENT EDUCATION AND SUPPORT CAMPAIGN

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    GLOBAL RARE DISEASE PATIENT EDUCATION AND SUPPORT CAMPAIGN

  • PATIENT EDUCATION PRINT MATERIALS, GLOBAL RARE DISEASE HCP PATIENT DIAGNOSIS AND TREATMENT CAMPAIGN WITH DIGITAL MATERIALS

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    PATIENT EDUCATION PRINT MATERIALS, GLOBAL RARE DISEASE HCP PATIENT DIAGNOSIS AND TREATMENT CAMPAIGN WITH DIGITAL MATERIALS

  • PATIENT EDUCATION AND SUPPORT HUB

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    PATIENT EDUCATION AND SUPPORT HUB

  • GLOBAL MEDICAL EDUCATION PLATFORM ONCOLOGY

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    GLOBAL MEDICAL EDUCATION PLATFORM ONCOLOGY

  • GLOBAL ONCOLOGY RARE DISEASE AWARENESS CAMPAIGN AND WEBSITE

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    GLOBAL ONCOLOGY RARE DISEASE DISEASE AWARENESS CAMPAIGN AND WEBSITE

  • LIFE ’24 LEADERSHIP IN FERTILITY EXCELLENCE MEDICAL EDUCATION CAMPAIGN AND PROGRAMME

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    X
  • CLOSED LOOP PLATFORM USING MACHINE LEARNING TO DETERMINE REAL WORLD CUSTOMER NEEDS

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    CLOSED LOOP PLATFORM USING MACHINE LEARNING TO DETERMINE REAL WORLD CUSTOMER NEEDS

  • ONCOLOGY PATIENT EDUCATION ANIMATION SERIES

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    ONCOLOGY PATIENT EDUCATION ANIMATION SERIES

  • CLINICAL DATA UPDATE ANIMATIONS

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    CLINICAL DATA UPDATE ANIMATIONS

  • INTERNAL TRAINING MATERIALS AND CERTIFICATIONS

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  • PATIENT SUPPORT PROGRAMME AND WEBSITE

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    PATIENT SUPPORT PROGRAMME AND WEBSITE

  • PATIENT EDUCATION AND SUPPORT WEBSITE

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    PATIENT EDUCATION AND SUPPORT WEBSITE

  • APPLICATION TO TRAIN PATIENTS TO USE I-NEB DEVICE TO MANAGE CYSTIC FIBROSIS

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    APPLICATION TO TRAIN PATIENTS TO USE I-NEB DEVICE TO MANAGE CYSTIC FIBROSIS

  • I-NEB PATIENT COMIC BOOK TO SUPPORT CHILDREN WITH CYSTIC FIBROSIS

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    I-NEB PATIENT COMIC BOOK TO SUPPORT CHILDREN WITH CYSTIC FIBROSIS

  • KOL LED MECHANISM OF ACTION ANIMATION AND VIDEO, FOR THE TREATMENT OF PARKINSON’S DISEASE

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    KOL LED MECHANISM OF ACTION ANIMATION AND VIDEO, FOR THE TREATMENT OF PARKINSON’S DISEASE

  • MOA ANIMATION TO EDUCATE HCPs FOR THE TREATMENT OF RECURRING URINARY TRACT INFECTIONS

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    MOA ANIMATION TO EDUCATE HCPs FOR THE TREATMENT OF RECURRING URINARY TRACT INFECTIONS

  • ONCOLOGY HAEMATOLOGY PORTFOLIO LAUNCH CAMPAIGN

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    ONCOLOGY HAEMATOLOGY PORTFOLIO LAUNCH CAMPAIGN

  • GLOBAL ONCOLOGY LAUNCH CAMPAIGN

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    GLOBAL ONCOLOGY LAUNCH CAMPAIGN

  • EUROPEAN ONCOLOGY BRAND LAUNCH

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    EUROPEAN ONCOLOGY BRAND LAUNCH

  • FOTIVDA CONGRESS STAND

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    FOTIVDA CONGRESS STAND

  • ONCOLOGY QUICK REFERENCE GUIDE

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    ONCOLOGY QUICK REFERENCE GUIDE

  • INTERACTIVE SALES AID, SUPPORT MATERIALS & ANIMATIONS

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    INTERACTIVE SALES AID, SUPPORT MATERIALS & ANIMATIONS

  • PRODUCT CATALOGUE

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    PRODUCT CATALOGUE

  • ONCOLOGY BRAND LAUNCH

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    ONCOLOGY BRAND LAUNCH

  • OMNICHANNEL CAMPAIGN

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    OMNICHANNEL CAMPAIGN

  • PRINT & INTERACTIVE LEAVE PIECE

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    PRINT & INTERACTIVE LEAVE PIECE

  • ANIMATION

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    ANIMATION

  • PRINT & INTERACTIVE LEAVE PIECE

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    PRINT & INTERACTIVE LEAVE PIECE

  • VIRTUAL STAND BOPA

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    VIRTUAL STAND BOPA

  • Oncology HCP & PATIENT WEBSITE 3D MoA Animation

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    Oncology HCP & PATIENT WEBSITE 3D MoA Animation

  • CAMPAIGN, BRANDING,
    TRADITIONAL & ONLINE ADVERTISING
    BRANDED GENERIC

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    CAMPAIGN, BRANDING,
    TRADITIONAL & ONLINE ADVERTISING
    BRANDED GENERIC

  • CAMPAIGN, BRANDING,
    TRADITIONAL & ONLINE ADVERTISING
    BRANDED GENERIC

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    CAMPAIGN, BRANDING,
    TRADITIONAL & ONLINE ADVERTISING
    BRANDED GENERIC

  • CAMPAIGN, PATIENT IDENTIFICATION
    & AUGMENTED REALITY SALES AID
    RESPIRATORY

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    CAMPAIGN, PATIENT IDENTIFICATION
    & AUGMENTED REALITY SALES AID
    RESPIRATORY

  • PATIENT SUPPORT MATERIALS
    & ADMINISTRATION ANIMATION
    BRANDED GENERIC

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    PATIENT SUPPORT MATERIALS
    & ADMINISTRATION ANIMATION
    BRANDED GENERIC

  • ONLINE MEDICAL EDUCATION PLATFORM

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    X
  • CAMPAIGN, PATIENT IDENTIFICATION
    & AUGMENTED REALITY SALES AID
    RARE DISEASE

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    X
  • BRANDING,
    HCP TARGETED CAMPAIGNS,
    SUPPORT WEBSITE,
    & AUGMENTED REALITY SALES AID
    RARE DISEASE

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    X
  • CAMPAIGN
    BRANDING
    & VEEVA SALES AID
    RARE DISEASE

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    X
  • BRANDING,
    HCP TARGETED CAMPAIGNS,
    SUPPORT WEBSITE,
    DIGITAL SALES AID APO-GO PEN AND PUMP PARKINSON’S DISEASE

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  • PATIENT SUPPORT WEBSITE
    & BRANDING

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    PATIENT SUPPORT WEBSITE
    & BRANDING

  • ADMINISTRATION GUIDE
    & VIDEO

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    ADMINISTRATION GUIDE
    & VIDEO

  • PATIENT EDUCATION
    & SUPPORT MATERIALS

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    X
  • BRANDING, PRODUCT CAMPAIGN,
    PATIENT SUPPORT MATERIALS
    & PATIENT STORIES

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    X

    BRANDING, PRODUCT CAMPAIGN,
    PATIENT SUPPORT MATERIALS
    & PATIENT STORIES

  • PRODUCT CAMPAIGN
    PATIENT SUPPORT MATERIALS
    & MODE OF ACTION

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    X

    PRODUCT CAMPAIGN
    PATIENT SUPPORT MATERIALS
    & MODE OF ACTION

  • PATIENT SUPPORT MATERIALS
    & ADMINISTRATION ANIMATION

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    PATIENT SUPPORT MATERIALS
    & ADMINISTRATION ANIMATION

  • Get in Touch